Branding: 27th Hall Anniversary
The branding campaign created for Nanyang Technological University, Hall of Residence 6, 27th Hall Anniversary. The 27th Hall Anniversary's theme: They came, they paved, we rose. It was mainly focus on the graduating seniors, where they played a huge role in the culture and history of Hall 6. The ways of how they have came to sheltered each and every new resident under their wing of care, showing how each one of them bleeds green in their heart.
They were part of the community that changed many lives that came through living in Hall 6, and the 27th was a celebration for them, the ones that came, paved and even after leaving, we have risen.